Introduction
Welcome to your new English textbook! Now, you may be feeling like English classes should be behind you since you graduated from high school, but don’t worry. This is different. When you take an English (or “Communications”) course in college, it’s all about preparing you for the real, everyday tasks of writing and speaking in your chosen profession rather than reading literature and writing essays. Ask any professional in your field, and they’ll set you straight on the enormous importance of practical communication in the work they do. They may call it “the BS” because it sometimes gets in the way of the so-called real work they love to do, but they’ll assure you that you won’t get far without workplace communication skills enabling you to apply the technical skills you’re learning in your other courses. Trust those professionals—they know what they’re talking about. You may not fully appreciate it yet, but you really need this guide to help develop those vital communication skills now and in the years ahead as you grow professionally.
You may also be wondering if there’s even a point in learning communication skills when you can just use ChatGPT or any other generative AI (genAI) tool to do all that kind of stuff for you. Whoa—not so fast! Though you may have got by just fine using genAI in high school or in other work and in your personal life, there are many issues to consider when using it in college and in the workplace situations you’ll be training for. This guide discusses the academic-integrity implications of using genAI in college and the legalities of using it in the workplace. As you’ll see, genAI is just another writing tool (like a calculator for math) you must learn to use effectively and responsibly, not a magical genie that makes learning communication skills redundant because it will communicate for you in all situations. It certainly can’t speak for you in any in-person interactions.
This guide is free to you thanks to the people of Ontario via eCampusOntario, an initiative of the Government of Ontario’s Ministry of Colleges, Universities, Research Excellence and Security. Does this mean it’s worse than the expensive communications textbooks produced by reputable publishers? Not at all. Research shows that, compared with no-cost open textbooks, traditional commercial textbooks offer no inherent advantages that lead to greater academic success (Jhangiani et al., 2018; Rockinson-Szapkiw et al., 2013). Indeed, if an open textbook is robust and thorough enough, serves students’ learning needs better, and doesn’t set them back $130, then it can be better for students in every way.
Communications Course Learning Outcomes
This open textbook is designed to meet the learning outcomes of Algonquin College’s first-year Communications course ENL1004 Professional Communications Essentials and its Level 2 sequels. References to these courses’ specific learning outcomes appear at the beginning of each chapter and section, both as one of the four Course Learning Requirements (CLRs) or as their the sub-competencies, called Embedded Knowledge and Skills (EKSs). While this open textbook was intended to meet the basic resource needs of all students taking (and instructors teaching) ENL1004 across the College, the English faculty in each department is invited to tailor the resource further to meet the more specific vocational needs of students in their school and in specific programs.
What You Need to Succeed
This resource is suited best to students who use:
- Microsoft Word (MS Word) as their word processor program, which is available to most Algonquin College students
- The Google Chrome browser for internet activity
- A laptop or desktop computer with the Windows operating system, though some considerations are made for Mac users
A Note on Style
Whereas most commercial textbooks on communications maintain a high level of formality, this open textbook relaxes that a little to include contractions, colourful expressions, liberal use of “they” (rather than “he or she”) as a singular pronoun, and other characteristics of semi-formal or casual business writing. The idea is to model the style of a common email between work colleagues, which imitates a conversational style of writing while still being grammatically correct. Notice in the previous sentence and section, for instance, that “email” and “internet” appear instead of the more formal, old-fashioned “e-mail” and “Internet” often used in other textbooks. For this, we take our cue from style guides in leading tech publications and international news organizations that trend towards lowercasing and de-branding the terms (“Capitalization of Internet,” 2025; Crosby, 2022). See §4.5.1.2 on the formality spectrum in professional writing for more on the editorial decision to model a casual style for accessibility reasons.
Organization
This textbook is divided into three major units designed to guide first-year college students who have a high school education and perhaps some employment experience through the steps towards proficiency in English communication for college and professional success.
Unit 1: Communication Fundamentals
Unit 2: Applied Writing
Unit 3: Oral Communication
From the above units, you can further explore the full range of topics in the textbook’s chapters, sections, and subsections.
REFERENCES
Capitalization of Internet. (2025, March 24). In Wikipedia. https://en.wikipedia.org/wiki/Capitalization_of_Internet#Usage
Crosby, K. (2022, February 16). Should I capitalize words like Google and internet? Editarians. https://editarians.com/should-i-capitalize-words-google-and-internet/
Jhangiani, R. S., Dastur, F. N., Le Grand, R., Penner, K. (2018). As good or better than commercial textbooks: Students’ perceptions and outcomes from using open digital and open print textbooks. The Canadian Journal for the Scholarship of Teaching and Learning, 9(1), 1-20. https://files.eric.ed.gov/fulltext/EJ1176381.pdf
Rockinson-Szapkiw, A. J., Courduff, J., Carter, K., & Bennett, D. (2013). Electronic versus traditional print textbooks: A comparison study on the influence of university students’ learning. Computers & Education, 63, 259-266. http://static.trogu.com/documents/articles/palgrave/references/rockinson%20Electronic%20versus%20traditional%20print%20textbooks.pdf