Chapter 15: Introduction to Public Speaking

Chapter Learning Outcomes

In this chapter you will:

  1. Employ audience analysis to adapt communication to the needs of supervisors, colleagues, employees, and clients.
  2. Explain the role of intercultural communication competence in intercultural business communication contexts.
  3. Identify strategies for handling question-and-answer periods.
  4. Identify strategies for effectively planning and delivering common business presentations, including briefings, reports, training, and meetings.

Public speaking doesn’t just occur in communication classes or in academic settings. Most communication instructors try to connect the content of their course to the real world and to other courses, but many students fail to follow up on that connection. To get the most out of this course, you should be able to see how communication skills in general, and speaking skills in particular, integrate into various parts of your lives. As you saw in each chapter so far, this textbook approaches communication from an integrative learning perspective that encourages teachers and students to apply the content of a class to other courses, personal contexts, and professional contexts and then reflect on those connections. Integrative and reflective thinking about communication helps us realize that the expectations for speaking are context specific. When we can draw on particular skills in order to adapt to our communication situation, we will be more successful in our classes, workplaces, and communities.

Chapter Acknowledgements

This chapter has been adapted from the following text:

Communication in the Real World by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.


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Advanced Professional Communication Copyright © 2021 by Melissa Ashman; Arley Cruthers; eCampusOntario; Ontario Business Faculty; and University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.

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