2.3: A Close Reading Example

Let’s Look at a Close Reading Example

Watch the video below to see the key steps in gathering evidence from the essay The Plot to Privatize Common Knowledge by David Bollier. It may be useful for you to review the essay before watching the video.


Identifying Key Words and Phrases

Interesting words or phrases

common good

managing creations of the mind

useful arts

public meaning

cultural meaning

corporate obsession

ecologically and ethically dubious

fundamental knowledge


New words or phrases

market fundamentalismruckus




trademark dilution

privatization of words

cultural commons

land rush



Patterns and synonyms

Corporate control: crude, anti-social instruments of control and avarice; bullying; alarming expansion of copyright lawCreepy control: managing creations of the mind; useful arts; privatization of words

Theft: land rush; biopiracy; anti-commons

What’s at stake: modern culture; common good; fundamental knowledge

Money: robust, innovative and competitive marketplace; monopoly; markets

Market jargon: Market Fundamentalism; trademark dilution; market value

Be nice!: sharing; collaboration; public good


intellectual property rights v. “theft” and “piracy”

useful v. useless

big business v. new voices

commercial v. non-commercial

claim v. inheritance

barriers v. sharing

patent v. collaboration

private property v. public good

deter v. encourage

elusive v. secure

New opportunities v. monopoly

Commons v. markets


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Putting the Pieces Together Copyright © 2020 by Andrew Stracuzzi and André Cormier is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.

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