43 References

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Grunig, J. & Hunt, T. (1984). Managing public relations. New York: Holt, Rinehart and Winston.

Public Relations Society of America. (2016). About public relations. Retrieved from: https://www.prsa.org/aboutprsa/publicrelationsdefined/#.V7S9x4HF_Hc

Simpson, E. (2014). The four models in Grunig’s and Hunt’s PR theories. Linkedin.com. Retrieved from: https://www.linkedin.com/pulse/20140611205435-83891954-the-four-models-in-grunig-s-and-hunt-s-pr-theories

Smith, R. (2013). Strategic planning for public relations. New York, NY: Routledge.