Book Title: Experiential Marketing: Collaborating with Community Partners through Live Client Projects

Author: Lina Manuel

Book Description: This guide is designed to provide students, instructors, and community partners with valuable insights into the immersive world of experiential learning and live client marketing. This resource aims to create an understanding of the Community Consultancy/Employer Rounds course at Fanshawe College, its transformative impacts on students’ career pathways, and the benefit it provides our community partners. Included are perspectives from students, course instructors, and community partners.

License:
Creative Commons Attribution NonCommercial ShareAlike

Contents

Book Information

Book Description

This guide is designed to provide students, instructors, and community partners with valuable insights into the immersive world of experiential learning and live client marketing. This resource aims to create an understanding of the Community Consultancy/Employer Rounds course at Fanshawe College, its transformative impacts on students’ career pathways, and the benefit it provides our community partners. Included are perspectives from students, course instructors, and community partners.

Author

Lina Manuel

Subject

Education

Metadata

Title
Experiential Marketing: Collaborating with Community Partners through Live Client Projects
Author
Lina Manuel
Primary Subject
Education
Institution
Fanshawe College
Publisher
Fanshawe College Pressbooks
Publication Date
November 20, 2023