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8.1. Chapter Introduction

Learning Objectives

By the end of this chapter, you should be able to:

  • Explain the key elements that contribute to event success.
  • Summarize the event planning process.
  • Suggest tactics meetings and event planners can utilize to be sustainable and positively impact the planet.
  • Reflect on strategies meetings and event planners can implement to positively impact diversity and inclusion within the industry.

6: Industry Segment – Banquets, Meetings and Small Events” from All Are Welcome: An Introduction to the Hospitality Industry by Britnie Edwards, Christy Douglass, Mallory Gorder, & Haley Powers is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.