Chapter 11 Web Content Creation and Management

Multimedia Communications by Marie Rutherford

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Please visit the web version of Multimedia Communications (https://ecampusontario.pressbooks.pub/multimediacomm/) to access the complete book, interactive activities and ancillary resources.

Learning Outcomes

  • Examine steps for organizing web content
  • Review procedures for creating a Google Sites website
  • Review protocols for uploading content to the web

Web Sites and Multimedia

Technology and creativity go hand in hand with multimedia. Multimedia elements are critical elements for modern website design. Most web sites aim for the immersion of digital experiences through engaging the user. When a user is engaged it increases the time spend on the web page, while creating a memorable that may lead the user to return to the site again and again.

Strategic planning for a website content is the blueprint for success. Always start with a plan which identifies goals, target audience, and the message of the website. From a professional perspective aim for clean layout, informative content, and related infographics is a solid approach.

The performance of a website is essential. The goal of a website is a seamless experience whereby multimedia components enhance the site without compromising performance.

This chapter explores basic website considerations encompassing creating, organizing, uploading, and hosting web content.

Attribution & References

Except where otherwise noted, this page is created by Marie Rutherford, CC BY-NC 4.0

License

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DRAFT - Multimedia Communications Copyright © by Marie Rutherford is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.

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