8 Group Development

Groups are dynamic systems, in constant change. Groups grow together and eventually come apart. People join groups and others leave. This dynamic changes and transforms the very nature of the group.  Group socialization involves how the group members interact with one another and form relationships. Just as you were once born, and changed your family, they changed you. You came to know a language and culture, a value system and set of beliefs that influences you to this day. You came to be socialized, to experience the process of learning to associate, communicate, or interact within a group. A group you belong to this year—perhaps a soccer team or the cast of a play—may not be part of your life next year. And those who are in leadership positions may ascend or descend the leadership hierarchy as the needs of the group, and other circumstances, change over time.

Group Life Cycle Patterns

In the same way, groups experience similar steps and stages and take on many of the characteristics we associate with life. ^[1]They grow, overcome illness and dysfunction, and transform across time. No group, just as no individual, lives forever.

In  order  to  better  understand  group  development  and  its  life  cycle,  many researchers  have  described  the  universal  stages  and  phases  of  groups.  While  there are modern interpretations of these stages, most draw from the model proposed by Tuckman. Tuckman, B. (1965). Developmental sequence in small groups. ^[2] This model, shown in Table 3.1 “Tuckman’s Linear Model of Group Development”, specifies the usual order of the phases of group development,  and allows us to predict several stages we can anticipate as we join a new group.

Tuckman begins with the forming stage (also called orientation stage or orientation phase) as the initiation of  group  formation.  This  stage  is  also  called the orientation stage because individual group members come to know  each  other. Group members who are new to each other and can’t predict each other’s behavior       can be expected to experience the stress of uncertainty.  Uncertainty  theory states  that we choose to  know  more  about  others  with  whom  we  have  interactions  in order to reduce or resolve the anxiety associated with the unknown. Berger, C., & Calabrese, R. (1975). Some explorations in initial interactions and beyond: toward a developmental theory of interpersonal communication. ^[3],^[4] [/footnote]Anxiety/uncertainty management theory. In ^[5]The more we know about others, and become accustomed to how they communicate, the  better  we  can  predict  how  they  will interact with us in future contexts. If you learn  that  Monday  mornings  are  never  a good time for your supervisor, you quickly learn to schedule meetings later in the week. Individuals are initially tentative and display caution as they begin to learn about the group and its members.

Ultimately, the purpose of a work group is performance, and the preceding stages lead us to the performing stage, in which the group accomplishes its mandate, fulfills its purpose, and reaches its goals. To facilitate performance, group members can’t skip the initiation of getting to know each other, or the sorting out of roles and norms, but they can try to focus on performance with clear expectations from the moment the group is formed. Productivity is often how we measure success in business and industry, and the group has to produce. Outcome assessments may have been built into the system from the beginning, and would serve as a benchmark for success. Wise managers know to celebrate success, as it brings more success, social cohesion, group participation, and a sense of job satisfaction.  Incremental gains toward a benchmark may also be cause for celebration and support, and failure to reach a goal should be regarded as an opportunity for clarification.

It is generally wiser to focus on the performance of the group rather than individual contributions. Managers and group members will want to offer assistance to underperformers as well as congratulating members for their contributions. If the goal is to create a community where competition pushes each member to perform, individual highlights may serve your needs, but if you want a group to solve a problem or address a challenge as a group, you have to promote group cohesion.  Members need to feel a sense of belonging, and praise (or the lack thereof) can be a sword with two edges. One stimulates and motivates, while the other demoralizes and divides.

Groups should be designed to produce and perform in ways and at levels that individuals cannot, or else you should consider compartmentalizing the tasks. The performing stage is where the productivity occurs, and it is necessary to make sure the group has what it needs to perform. Missing pieces, parts, or information can stall the group, and reset the cycle to storming all over again. Loss of performance is inefficiency, and that carries a cost. Managers will be measured by the group’s productivity and performance, and their success reflects on the manager. Make sure the performing stage is one that is productive and healthy for its members.

Imagine that you are the manager of a group that has produced an award-winning design for an ecologically innovative four-seat car. Their success is your success. Their celebrations are yours, even if you are not the focus of them. A manager manages the process, while group members perform. If you were a member of the group, and you helped design the belt line, you made a fundamental contribution to the style of the car. Individual consumers may never consider the line from the front fender, across the doors, to the rear taillight as they make a purchase decision, but they will recognize beauty. You will know that you could not have achieved that fundamental part of car design without help from the engineers in the group, and if the number-crunching accountants had not seen the efficiency of the production process that produced it, it may never have survived the transition from prototype to production. The group came together and accomplished its goals with amazing results.

Now, as typically happens eventually with all groups, the time has come to move on to new assignments. In the adjourning stage, group members leave the group.  Before you leave the group it may be time for a debriefing, a meeting to go over what worked, what didn’t, and ways to improve for next time, or if you are in the US military, to participate in the “After Action Review” or AAR. While it is important to focus on group progress throughout the cycle, closure brings perspective. The completion of any training, mission, task, or journey provides an opportunity to review what occurred with a bit of distance. This stage can provide an important opportunity for managers and group members alike to learn from failure and success.

The group may cease to exist, or it may be transformed with new members and a new set of goals. Your contributions may have caught the attention of management, and you may be assigned to the redesign of the flagship vehicle, the halo car of your marque or brand. It’s quite a professional honor, and it’s yours because of your successful work in a group. Others will be reassigned to tasks that require their talents and skills, and you may or may not collaborate with them in the future.

We can compare and contrast Tubb’s model of group development to Fisher’s (1970)^[7]and view both overlap and divergence. Here the emphasis is on the group process of individuals becoming a functioning group that emerges successfully from conflict. The first stage is familiar: Orientation. It is characterized by awkward moments as individuals get to know each other, their backgrounds or special skill areas, and people size each other up. The group turns the corner to conflict where divergent points of view are presented, often characterized by struggles for power or a speech turn. As the group descends into conflict there can emerge allies and challengers, as members persuade each other and present alternatives. This process continues until one view point, course of action, or path becomes the generally-agreed upon course for the group, and they emerge together in the emergence stage. Dissension and argument are no longer features of the conversation, and the emphasis is on action. The team acts, and then progresses to the reinforcement stage, characterized by affirmations and statements of agreement or support for the task or actions. Group members often look to each other for support at this stage, and it sharply contrasts with the preceding conflict stage, where opposing viewpoints were aired. The emphasis is on group members to reinforce each other and the decision or outcome.

Finally we can consider Poole’s (1989)^[8]approach to group development, itself a distinct and divergent model that provides additional insight into group dynamics. In the case of Tuckman, Tubbs, and Fisher, we can observe a step-by-step process from start to finish. Poole asserts group development is far more complex, but offers three distinct, interdependent tracks or patterns of communication that overlap, start and stop, and go back and forth as the group wrestles with the challenges. Here the emphasis is on the transitions between the two main tracks: Topic and Relation. In the topic track, group members discuss the topic and all the relevant issues as they explore how to approach it, get a handle on it, or resolve it. In the relation track, group members also discuss themselves, self-disclosure information, and ask questions to learn more about each other. It relates to reducing uncertainty between group members, and sometimes the group shifts from the topic track to the relationship track as members sort out personal issues or work on relationships. In this moment where the group shifts between the two main tracks emerges a third track: breakpoints. The breakpoint stage is characterized by turns in the conversation that regulate interaction, from an actual break in the discussion like a coffee break to a shift in the conversation to something they all have in common, like participation in a softball league.

Breakpoints can also include postponement, where decisions are delayed to allow for further research or consideration, regression in the conversation, where topics once considered and addressed are raised yet again, or even adjournment, where the group closes for a time, for the day, or disbands to address new tasks as members of new groups.

Finally, let’s turn our attention to assessing whether the group is working together, pulling apart, and ways to improve group interactions. An effective group can be recognized in several ways including:

• Group members are active, interested, and involved.
• Group members are comfortable; no obvious tensions.
• Group members understand and accept the task, goal, or activity.
• Disagreement is resolved amicably.
• Active listening behaviors can be frequently observed.
• Group members interact freely; no one member is in control.
• Group members openly discuss their progress.
• Criticism is present, accepted, and discussed openly.

These signs allow us insight into the group dynamics, and we can observe how they contribute to task completion as well as group health. Conversely, there are also several ways we can recognize when a group is ineffective:

• Some group members are not active, interested, or involved.
• Group member interactions include obvious tensions.
• Group members do not understand or accept the task, goal, or activity; passive/aggressive behaviors may be present.
• Disagreement is not resolved.
• Active listening behaviors cannot be frequently observed.
• Group members do not interact freely; one member is in control.
• Group members do not discuss their progress.
• Criticism is not present; Groupthink is a significant risk.

With these telltale signs in mind, we can take an active part in promoting an active, effective, and healthy group:

• Encourage every member to contribute, speak, or share their thoughts.
• Encourage every member to understand their role, and everyone’s roles, and how they complement each other.
• Encourage interdependence and interaction.
• Encourage the group to build on their common strengths and skills, celebrating incremental success.
• Encourage active listing and refrain from interruptions.
• Encourage group members to assess their collective progress frequently.

In this section we have examined group development and several theories on how groups come together, complete their task, goal, or activity, and grow apart. Just like interpersonal relationships include signs of health and prosperity, so do groups. The effective group leader understands both group process and ways to make a positive difference.

• Individual members demonstrate interest and involvement.
• There are no obvious tensions.
• It is clear the group understands and accepts the task.
• Listen behaviors are clearly demonstrated.
• Difference of opinion or viewpoint doesn’t upset the group. Humor is a common characteristic, and tensions that may arise are quickly and amicably resolved.
• People feel free to express their viewpoints, thoughts, and feelings. Criticism is considered by group members and not considered as a personal attack.
• Consensus in decision-making is apparent.
• No one individual dominates the group.
• The group self-regulates, evaluating progress, regrouping, or advancing towards a common goal.
• Group member roles are clear and accepted.

An ineffective group can also be recognized in several ways:

• Some topics are not discussed, and understood as off-limits.
• There is a sense of urgency, preferring advancement and task completion before consideration or consensus.
• One or more group members dominate the discussion.
• Individual members demonstrate lack of interest and involvement.
• There are obvious tensions.
• It is clear the group does not understand or accepts the task. Group members are arguing in cycles, returning again and again to themes with no resolution.
• Listen behaviors are not clearly demonstrated.
• Difference of opinion or viewpoint upsets the group. Tensions rise with the expression of criticism.
• Criticism is not considered by group members and often interpreted as a personal attack.
• Consensus in decision-making is not apparent.
• The group does not self-regulate, and little discussion on group progress is present.
• Group member roles are not clear or accepted.

As we close our discussion on group development, let’s consider five action steps members can encourage to help a group become more effective:

• Group members take turns speaking and listening, and do not interrupt.
• Group members acknowledge and combine their strengths.
• Group members separate the issues from personalities, message from messenger.
• Group members outline action steps and discuss progress periodically.
• Group members clearly understand their roles and responsibilities.

4.2   The Life Cycle of Member Roles

The interview goes well the following week. The day after the meeting you receive a call for a follow-up interview, which leads to a committee interview. A few weeks later, the company calls you with a job offer. However, in the meantime you have also been interviewing with other potential employers, and you are waiting to hear back from two of them. You are still a potential member.

After careful consideration, you decide to take the job offer and start the next week.     The  projects  look  interesting,  you’ll  be  gaining  valuable  experience,  and  the commute to work is reasonable. Your first day on the job is  positive,  and  they’ve assigned you a mentor. The conversations are positive, but at times you feel lost, as if they are speaking a language you can’t quite grasp. As a  new  group  member   your level  of  acceptance  will  increase  as  you  begin  learning  the  groups’  rules, spoken and unspoken.  ^[10] You will gradually move from the potential member role to the role of new group member as you learn to fit into the   group.

When this type of tension arises, divergent group members pull back, contribute less, and start to see themselves as separate from the group. Divergent group members have less eye contact, seek out each other’s opinion less frequently, and listen defensively. In the beginning of the process, you felt a sense of belonging, but now you don’t. Marginal group members start to look outside the group for their interpersonal needs.

After several months of trying to cope with these adjustments, you decide that you never really investigated the other two companies; that your job search process was incomplete. Perhaps you should take a second look at the options. You will report to work on Monday, but will start the process of becoming an ex-member, one who no longer belongs. You may experience a sense of relief upon making this decision, given that you haven’t felt like you belonged to the group for a while. When you line up your next job and submit your resignation, you make it official.

Table 3.2 The Life Cycle of Member Roles Moreland, R., & Levine, J. (1982). Socialization in small groups: temporal changes in individual group relations. (L. Berkowitz, Ed.) Advances in Experimental Social Psychology, 15, 153.

1	Potential Member	Curiosity and Interest
2	New Member	Joined the group but still an outsider, and unknown
3	Full Member	Knows the “rules” and is looked to for leadership
4	Divergent Member	Focuses on differences
5	Marginal Member	No longer involved
6	Ex-Member	No longer considered a member

“What are you doing?” You may have had no problem answering the question, and simply pulled a couple of lines from yesterday’s Twitter or reviewed your BlackBerry calendar. But if you had to compose an entirely original answer, would it prove to be a challenge? Perhaps at first this might appear to be a simple task.

You have to work and your job required your participation in a meeting, or you care about someone and met him or her for lunch.

Both scenarios make sense on the surface, but we have to consider the why with more depth. Why that meeting, and why that partner? Why not another job, or a lunch date with someone else? If we consider the question long enough, we’ll come around to the conclusion that we communicate with others in order to meet basic needs, and our meetings, interactions, and relationships help us meet those needs.   We may also recognize that not all of our needs are met by any one person, job, experience, or context; instead, we diversify our  communication  interactions  in order to meet our needs. At first you may be skeptical of the idea that we communicate to meet our basic needs, but let’s consider a theory on the subject and see how well it predicts, describes, and anticipate our tendency to interact.

Humans also have a need for control, or the ability to influence people and events. But that need may vary by the context, environment, and sense of security. You may have already researched similar mergers, as well as the forecasts for the new organization, and come to realize that your position and your department are central to the current business model. You may have also of taken steps to prioritize your budget, assess your transferable skills, and look for opportunities beyond your current context. Schutz would describe your efforts to control your situation as autocratic, or self-directed. At the same time there may be several employees who have not taken similar steps who look to you and others for leadership, in effect abdicating their responsibility. Abdicrats shift the burn of responsibility from themselves to others, looking to others for a sense of control. Democrats share the need between the individual and the group, and may try to hold a departmental meeting to gather information and share.

Principles of Self-Disclosure

Write down five terms that describe your personal self, and five terms that describe your professional self. Once you have completed your two lists, compare the results. They may have points that overlap, or may have words that describe you in your distinct roles that are quite different. This difference can be easy to address, but at times it can be a challenge to maintain. How much of “you” do you share in the workplace? Our personal and professional lives don’t exist independently, and in many ways are interdependent.

How do people know more about us? We communicate information about ourselves, whether or not we are aware  of  it.  You  cannot  not communicate.  Watzlawick,  P. (1993). The language of change: elements of therapeutic communication. New York, NY: Norton & Company. From your internal monologue and intrapersonal to   communication,  to  verbal  and  nonverbal  communication,  communication  is constantly occurring. What do you communicate about yourself by the  clothes  (or brands) you wear, the tattoos you  display,  or  the  piercing  you  remove  before  you enter the workplace? Self-disclosure is a process by  which  you  intentionally communicate information  to  others,  but  can  involve  unintentional,  but  revealing slips. Beebe, Beebe, and Redmond ^[12]: Allyn & Bacon offer us five principles of self-disclosure that remind us that communication is an integral part of any business or organizational setting. Let’s discuss them one by one.

Self-Disclosure Usually Moves in Small Steps

Would you come to work on your first day wearing a large purple hat? If you knew that office attire was primarily brown and gray suits? Most people would say, “of course not!” as there is a normative expectation for dress, sometimes called a dress code. After you have worked within the organization, earned trust and established credibility, and earned your place in the community, the purple hat might be positively received with a sense of humor. But if you haven’t yet earned your place, your fashion statement may be poorly received. In the same way, personal information is normally reserved for those of confidence, and earned over time.  Take small steps as you come to know your colleagues, taking care to make sure who you are does not speak louder than what you say.

So you decided against wearing the purple hat to work on your first day, but after a successful first week you went out with friends from your college days. You shut down the bar late in the evening and paid for it on Sunday. At work on Monday, is it a wise strategy to share the finer tips of the drinking games you played on Saturday night? Again, most people would say, “of course not!” It has nothing to do with work, and only makes you look immature. Some people have serious substance abuse issues, and your stories could sound insensitive, producing a negative impact. How would you know, as you don’t really know your co-workers yet? In the same way, it is not a wise strategy to post photos from the weekend’s escapades on your MySpace, Facebook, or similar social networking web page. Employers are increasingly aware of their employees’ web pages, and the picture of you looking stupid may come to mind when your supervisor is considering you for a promotion. You represent yourself, but you also represent your company and its reputation. If you don’t represent it well, you run the risk of not representing it at all.

Self-Disclosure Is Reciprocal

Monday morning brings the opportunity to tell all sorts of stories about the weekend, and since you’ve wisely decided to leave any references to the bar in the past, you may instead choose the wise conversational strategy of asking questions. You may ask your co-workers what they did, what it was like, who they met, and where they went, but eventually all conversations form a circle that comes back to you. The dance between source and receiver isn’t linear, it’s transactional. After a couple of stories, sooner or later, you’ll hear the question “What did you do this weekend?” It’s now your turn. This aspect of conversation is universal. We expect when we reveal something about ourselves that others will reciprocate. The dyadic effect is the formal term for this process, and is often thought to meet the need to reduce uncertainty about conversational partners. If you stay quiet or decline to answer after everyone else has taken a turn, what will happen? They may be put off at first, they may invent stories and let their imaginations run wild, or they may reject you. It may be subtle at first, but reciprocity is expected.

You have the choice of what to reveal, and when. You may choose to describe your weekend by describing the friends and conversations while omitting any reference to the bar. You may choose to focus on your Sunday afternoon gardening activities. You may just say you read a good book and mention the title of the one you are reading. Regardless of what option you choose, you have the freedom and responsibility within the dyadic effect to reciprocate, but you have a degree of control. You can learn to anticipate when your turn will come, and to give some thought to what you will say before the moment arrives.

If you decided to go with the “good book” option, or perhaps mention that you watched a movie, you just ran the risk that whatever you are reading or watching may be criticized. If the book you are enjoying is controversial, you might anticipate a bit of a debate, but if you mentioned a romance novel, or one that has a science fiction theme, you may have thought it wouldn’t generate criticism.

Sometimes the most innocent reference or comment can produce conflict when the conversational partners have little prior history. At the same time, nothing ventured, nothing gained. How are you going to discover that the person you work with appreciates the same author or genre if you don’t share that information? Self- disclosure involves risk, but can produce positive results.

Self-Disclosure Involves Trust

Before you mention the title of the book or movie you saw this weekend, you may consider your audience and what you know about them. If you’ve only known them for a week, your awareness of their habits, quirks, likes and dislikes may be limited. At the same time, if you feel safe and relatively secure, you may test the waters with a reference to the genre but not the author. You may also decide that it is just a book, and they can take it or leave it.

“Trust is the ability to place confidence in or rely on the character or truth of someone.”  ^[13] Trust is a process, not a badge to be earned. It takes time to develop, and can be lost in a moment. Even if you don’t agree with you co-worker, understand that self-revelation communicates a measure of trust and confidence. Respect that confidence, and respect yourself.

Also consider the nature of the information. Some information communicated in confidence must see the light of day. Sexual harassment, fraud, theft, and abuse are all issues in the workplace, and if you become aware of these behaviors you will have a responsibility to report them according to your organization’s procedures. A professional understands that trust is built over time, and understands how valuable this intangible commodity can be to success.

Interpersonal Relationships

Interpersonal communication can be defined as communication between two people, but the definition fails to capture the essence of a relationship. This broad definition is useful when we compare it to intrapersonal communication, or communication with ourselves, as opposed to mass communication, or communication with a large audience, but it requires clarification. The developmental view of interpersonal communication places emphasis on the relationship rather than the size of the audience, and draws a distinction between impersonal and personal interactions.

For example, one day your co-worker and best friend, Iris, whom you’ve come to know on a personal as well as a professional level, gets promoted to the position of manager. She didn’t tell you ahead of time because it wasn’t certain, and she didn’t know how to bring up the possible change of roles. Your relationship with Iris will change as your roles transform. Her perspective will change, and so will yours. You may stay friends, or she may not have as much time for after hours activities as she once did. Over time you and Iris gradually grow apart, spending less time together. You eventually lose touch. What is the status of your relationship?

If you have ever had even a minor interpersonal transaction such as buying a cup of coffee from a clerk, you know that some people can be personable, but does that mean you’ve developed a relationship within the transaction process? For many people the transaction is an impersonal experience, however pleasant. What is the difference between the brief interaction of a transaction and the interactions you periodically have with your colleague Iris who is now your manager?

The developmental view places an emphasis on the prior history, but also focuses on the level of familiarity and trust. Over time and with increased frequency we form bonds or relationships with people, and if that time and frequency are diminished, we lose that familiarity. The relationship with the clerk may be impersonal, but so can the relationship with the manager after time has passed and the familiarity is lost. From a developmental view, interpersonal communication can exist across this range of experience and interaction.

Review the lists you made for Introductory Exercise #3 at the beginning of this chapter. If you evaluate your list of what is important to you, will you find objects or relationships? You may value your home or vehicle, but for most people relationships with friends and family are at the top of the list. Interpersonal relationships take time and effort to form, and they can be challenging. All relationships are dynamic, meaning that they transform and adapt to changes within the context and environment. They require effort and sacrifice, and at times give rise to the question: why bother? A short answer may be that we as humans are compelled to form bonds, but it still fails to answer the question, why?

Uncertainty theory states that we choose to know more about others with whom we have interactions in order to reduce or resolve the anxiety associated with the unknown.  Berger, C., & Calabrese, R. (1975). Some explorations in initial interactions and  beyond:  toward  a  developmental  theory  of  interpersonal  communication.   ^[14]Response uncertain outcome values  in  predicted  relationships:  uncertainty  reduction  theory  then  and now. ^[15],^[16] The more we know about others, and become accustomed to how they communicate,  the  better  we  can  predict  how  they will interact with  us  in  future  contexts.  If  you  learn  that  Monday  mornings  are never a good time  for  your  supervisor,  you  quickly  learn  to  schedule  meetings  later in the week. The predicted  outcome  value  theory asserts that not only do we want to reduce uncertainty, we also want to maximize our possible benefit from the association. Sunnafrank,  M.  (1986).  Predicted  outcome  value  during  initial  interactions:  a  reformulation  of  uncertainty  reduction  theory.  ^[17]Predicted outcome value and uncertainty reduction theory: a test of competing perspective. ^[18] when ignorance is bliss: the role of motivation to reduce uncertainty in uncertainty reduction theory. Human communication Research, 17, 5–75. This theory would predict that you would choose Tuesday or later for a meeting in order to  maximize  the  potential  for  positive interaction and any possible rewards that  may  result.  One  theory  involves  the avoidance of fear while  the  other  focuses  on  the  pursuit  of  reward,  and  together they provide a point of reference as we continue our discussion on interpersonal relationships.

A new vice president came into an organization. At the end of her first weekly meeting with her staff members, she tossed a nerf ball to one of them and asked the person to say how she was feeling. When that person finished, the vice president asked her to toss the ball to someone else, and so on, until everyone had expressed himself or herself. This process soon became a regular feature of the group’s meetings.

In our earlier section on group life cycles, you learned about Bruce Tuckman’s model of forming, storming, norming, and performing. Along with roles, status, and trust, which we’ll encounter in the next chapter, norms are usually generated and adopted after a group’s “forming” and “storming” stages.

As a group moves from “forming” toward “performing,” then, norms help guide its members along the way. Whether we see them or not, norms are powerful predictors of a group’s behavior.

What Norms Are