Koko Analytics

August 1, 2023 — August 31, 2023

#	Pages	Visitors	Pageviews
1	6.1 International Entry Modes	1,423	1,822
2	11.4 Lululemon Marketing Strategy and Plan	820	1,030
3	Cover	729	945
4	5.3 A Firm’s External Macro Environment: PESTEL	391	493
5	3.5 The Social and Cultural Environment	337	421
6	1.7 Standardization and Customization	200	239
7	9.3 Role of Wholesale Intermediaries	185	231
8	5.4 A Firm’s Micro Environment: Porter’s Five Forces	185	223
9	11.3 The Marketing Mix in Global Marketing	187	216
10	Acknowledgements	157	195
11	13.4 Types of E-Commerce	129	158
12	3.3 Describing Culture: Hall	115	153
13	9.4 Supply Chains and Distribution Channels	120	147
14	4.5 Global Market Segmentation	107	126
15	1.0 Introduction	88	115
16	Chapter 1: Introduction to Global Marketing	76	112
17	About this Book	76	108
18	2.1 The Economic Environment	66	83
19	1.1 Defining Global Marketing	44	81
20	2.3 Political Risk	54	72

#	Referrers	Visitors	Pageviews
1	google.com	3,719	4,563
2	bing.com	134	166
3	google.co.in	54	62
4	canvas.asu.edu/courses/154762/modules/items/11765681	56	56
5	elearning.spu.ac.ke	30	40
6	canvas.asu.edu/courses/154761/modules/items/11766084	39	39
7	google.co.uk	34	37
8	canvas.asu.edu	28	28
9	google.ca	23	27
10	fanshaweonline.ca	16	24
11	search.yahoo.com	18	23
12	asu.instructure.com/courses/154761/modules/items/11766084	19	20
13	google.com.hk	13	17
14	google.com.ph	14	17
15	idt.edu.kh	16	16
16	google.co.za	13	15
17	google.com.my	13	15
18	facebook.com	6	15
19	openlibrary.ecampusontario.ca	2	14
20	perplexity.ai	12	14