| Total visitors | 11 -59% | 16 less than previous period |
|---|---|---|
| Total pageviews | 823 -68% | 1,728 less than previous period |
| Realtime pageviews | 0 | pageviews in the last hour |
| # | Pages | Visitors | Pageviews |
|---|---|---|---|
| 1 | Cover | 37 | 54 |
| 2 | 1.2 The Global Value Chain | 13 | 37 |
| 3 | Acknowledgements | 23 | 26 |
| 4 | 1.1 Defining Global Marketing | 12 | 21 |
| 5 | 3.1 What is Culture | 8 | 18 |
| 6 | 3.2 Describing Culture: Hofstede | 9 | 18 |
| 7 | 1.4 Stages in Global Marketing | 9 | 17 |
| 8 | 2.1 The Economic Environment | 4 | 17 |
| 9 | 2.3 Political Risk | 8 | 17 |
| 10 | 12.1 Elements and Benefits of Branding | 7 | 15 |
| 11 | 1.3 The Motivation for Global Marketing | 9 | 14 |
| 12 | 12.6 Managing Key Strategic Brands | 7 | 14 |
| 13 | 1.6 The Globalization Debate | 5 | 13 |
| 14 | 4.5 Global Market Segmentation | 8 | 13 |
| 15 | 6.1 International Entry Modes | 9 | 13 |
| 16 | 12.3 Global Branding | 6 | 12 |
| 17 | 5.7 Strategic Positioning | 6 | 12 |
| 18 | 1.5 Challenges of Global Marketing | 7 | 11 |
| 19 | Chapter 1: Introduction to Global Marketing | 10 | 10 |
| 20 | 1.0 Introduction | 9 | 10 |
| # | Referrers | Visitors | Pageviews |
|---|---|---|---|
| 1 | connect.openathens.net | 1 | 12 |
| 2 | fanshaweonline.ca | 1 | 1 |