Experiential Learning Requirements

Experiential Learning “supports students in gaining hands-on learning that helps them transition to employment”^[1]. Experiential Learning can take the form of co-operative education, degree work placement, clinical/field placement, fieldwork/simulation labs, capstone/applied research projects, and service-learning.

Field placement is a course in Semester 3 that gives you the opportunity to demonstrate to an advertising agency, media buying shop (or other approved company) all the knowledge and skills you have learned about Advertising Media Management.  If you take it in an alternative semester you may not be eligible for OSAP.  You must pay tuition for the Placement semester for it to be recognized as a course.

The status of clinical/field placements and co-op work terms will be subject to public health directives and the reopening plan. Students may complete their placement requirements at sites that are permitted to open, either onsite, following appropriate health and safety protocols, or remotely. Students will be asked to read and sign a Student Informed Consent form in order to ensure that they understand their rights and the potential health and safety risks. Similarly, employers and/or placement hosts will be required to complete an Employer/Placement Health and Safety Site Checklist.

If workplaces are not permitted to open, placements and work terms may be completed remotely where feasible. In programs where placements or unpaid internships can not be facilitated through alternative/distance models, students will be allowed to complete these components at a later date.