Who are Accessibility Statements for?
Before going much further:
Hassell Inclusion’s blog post on “How to write an effective Accessibility Statement” suggests that many existing accessibility statements focus more on showcasing an organization’s dedication to accessibility and are frequently filled with technical and legal jargon and accessibility legislation.
Rather than acting as a helpful resource for people with disabilities, this type of accessibility statement “read[s] like a combination of a sales pitch on how socially responsible the organization is, a technology manual, and some legal small print.”
Let’s consider:
Typically, a person will seek out an accessibility statement when facing difficulties in navigating a resource accessing content. This moment of need is crucial. Your statement should provide clear, useful information without requiring the reader to wade through irrelevant information or technical details.
The takeaway is clear:
Accessibility statements should be written with their actual users in mind. They should address the real and immediate needs of individuals with disabilities, providing straightforward, relevant information without unnecessary complexity or self-congratulation.