Koko Analytics

February 18, 2025 — March 18, 2025

#	Pages	Visitors	Pageviews
1	2.4 A 6-Step Social Media Marketing Framework	62	71
2	9.3 Understanding External Factors	37	44
3	7.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process	34	42
4	9.4 Customer Segmentation: Knowing the Customer	33	33
5	1.5 Market Segmentation	17	26
6	7.3 Stages in the Buying Process	23	26
7	2.5 The Influence of Social Media on Marketing in the Golf Industry	14	21
8	6.1 The Relationship Between an Organization and its Environment	17	18
9	Cover	12	16
10	7.1 Factors That Influence Consumers’ Buying Behaviour	9	14
11	3.3 Nine Steps to Executing an Email Campaign	10	11
12	Acknowledgements	7	8
13	6.3 The Macro Environment	7	7
14	2.1 Social Media Marketing	6	6
15	1.4 Typical Marketing Channels	4	5
16	3.4 Pay-Per-Click Advertising	5	5
17	10.4 Primary and Secondary Research	5	5
18	10.3 Types of Research Design	5	5
19	About this Book	4	4
20	10.1 The Marketing Research Process	3	3

#	Referrers	Visitors	Pageviews
1	google.com	202	230
2	perplexity.ai	2	4
3	google.ca	3	3
4	bing.com	3	3
5	facebook.com	1	3
6	chatgpt.com	2	3
7	cac-excel.officeapps.live.com	2	3
8	pressbooks.directory	2	2
9	google.co.za	1	2
10	l.messenger.com	1	2
11	openlibrary.ecampusontario.ca	1	2
12	google.com.hk	1	2
13	search.brave.com	1	2
14	fanshawelibrary.com	1	1
15	google.co.nz	1	1
16	google.com.ph	1	1
17	ecosia.org	1	1
18	google.co.uk	1	1
19	mybib.com	1	1
20	mail.google.com	1	1