Koko Analytics

February 4, 2025 — March 4, 2025

#	Pages	Visitors	Pageviews
1	2.4 A 6-Step Social Media Marketing Framework	74	87
2	9.3 Understanding External Factors	32	39
3	1.5 Market Segmentation	18	26
4	7.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process	18	24
5	7.3 Stages in the Buying Process	22	24
6	2.5 The Influence of Social Media on Marketing in the Golf Industry	10	20
7	6.1 The Relationship Between an Organization and its Environment	17	20
8	7.1 Factors That Influence Consumers’ Buying Behaviour	11	16
9	Cover	12	15
10	10.4 Primary and Secondary Research	14	15
11	3.3 Nine Steps to Executing an Email Campaign	14	15
12	9.4 Customer Segmentation: Knowing the Customer	11	11
13	3.4 Pay-Per-Click Advertising	9	9
14	Acknowledgements	8	9
15	2.1 Social Media Marketing	8	8
16	About this Book	6	7
17	1.4 Typical Marketing Channels	5	6
18	10.1 The Marketing Research Process	4	6
19	10.3 Types of Research Design	6	6
20	Chapter 3: Digital Marketing	4	5

#	Referrers	Visitors	Pageviews
1	google.com	208	245
2	chatgpt.com	3	9
3	perplexity.ai	3	5
4	bing.com	4	4
5	pressbooks.directory	3	3
6	google.ca	2	2
7	google.co.za	1	2
8	facebook.com	1	2
9	google.co.th	2	2
10	search.brave.com	1	2
11	cac-excel.officeapps.live.com	1	2
12	fanshawelibrary.com	1	1
13	google.com.ph	1	1
14	google.co.uk	1	1
15	fanshawecca.sharepoint.com	1	1
16	fanshaweonline.ca	1	1
17	fahnd.com/search/6850/search.html	1	1
18	ecampusontario.pressbooks.pub/oerdevelopmentguide/chapter/apply-for-an-oer-grant	1	1
19	mail.google.com	1	1