Koko Analytics

July 23, 2024 — August 20, 2024

#	Pages	Visitors	Pageviews
1	Cover	12	35
2	2.4 A 6-Step Social Media Marketing Framework	19	21
3	7.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process	15	16
4	1.5 Market Segmentation	8	9
5	6.1 The Relationship Between an Organization and its Environment	5	7
6	10.4 Primary and Secondary Research	7	7
7	Acknowledgements	3	7
8	7.3 Stages in the Buying Process	7	7
9	3.3 Nine Steps to Executing an Email Campaign	4	6
10	1.2 Marketing for the Golf Industry	2	4
11	3.4 Pay-Per-Click Advertising	4	4
12	7.5 Revenue Generation in the Golf Industry	3	4
13	1.4 Typical Marketing Channels	3	3
14	2.5 The Influence of Social Media on Marketing in the Golf Industry	3	3
15	7.1 Factors That Influence Consumers’ Buying Behaviour	3	3
16	3.5 Chapter Summary	1	3
17	11.3 Functions of the Marketing Plan	1	3
18	3.1 Technology	1	3
19	1.1 Defining Marketing	2	2
20	2.3 Social Media in the Club Environment	2	2

#	Referrers	Visitors	Pageviews
1	google.com	76	87
2	openlibrary.ecampusontario.ca	2	6
3	scholar.google.ca	1	4
4	fanshawelibrary.com	1	1
5	google.co.uk	1	1
6	openlibrary.ecampusontario.ca/item-details	1	1