Koko Analytics

June 17, 2024 — July 15, 2024

#	Pages	Visitors	Pageviews
1	2.4 A 6-Step Social Media Marketing Framework	21	24
2	7.2 Low-Involvement Versus High-Involvement Buying Decisions and the Consumer’s Decision-Making Process	12	21
3	About this Book	3	8
4	Cover	5	8
5	1.5 Market Segmentation	6	6
6	5.2 Public Relations Activities and Tools	1	6
7	Acknowledgements	4	6
8	1.4 Typical Marketing Channels	2	5
9	10.1 The Marketing Research Process	5	5
10	10.4 Primary and Secondary Research	5	5
11	10.3 Types of Research Design	5	5
12	11.3 Functions of the Marketing Plan	4	4
13	6.1 The Relationship Between an Organization and its Environment	4	4
14	1.2 Marketing for the Golf Industry	2	3
15	Chapter 2: Social Media Marketing	1	3
16	2.5 The Influence of Social Media on Marketing in the Golf Industry	3	3
17	7.1 Factors That Influence Consumers’ Buying Behaviour	3	3
18	3.4 Pay-Per-Click Advertising	3	3
19	Chapter 3: Digital Marketing	1	2
20	3.0 Learning Objectives	1	2

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1	google.com	63	79
2	lens.google.com	2	5
3	scholar.google.es	1	3
4	scholar.google.com	2	2
5	google.co.in	2	2
6	scholar.google.com.eg	2	2
7	fanshawelibrary.com	1	1
8	google.co.kr	1	1
9	scholar.google.co.kr	1	1
10	l.messenger.com	1	1